Strategic Communication Organizations & Activities
Butler's Public Relations Student Society of America (PRSSA) chapter provides professional and leadership development opportunities, allowing students to apply classroom theories and methods prior to graduation. The chapter also invites notable public relations professionals from the community to share their expertise with students.
For students interested in a career in advertising or marketing, ADrenaline, Butler's Ad Club chapter, provides an experiential learning environment that replicates work in an advertising agency. ADrenaline members hone their advertising, marketing and audience-focused problem-solving skills by participating in the American Advertising Federation's National Student Advertising Competition and developing ad campaigns and marketing materials that address the communication needs of their clients.