The inside track to a competitive, rewarding career in medical device sales.
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program overview
Transform Your Future
Medical Device Sales places you in a rewarding industry with significant earning potential, flexibility, and the chance to make a real difference in patients’ lives. Butler University has partnered with Medical Sales College to provide students with immersive training that equips them for success in this competitive field. Focused on hands-on learning, our program ensures that knowledge is not just acquired but immediately put into practice. Students will gain in-depth clinical knowledge, practical experience, consultative sales training, and career development. Upon completion of the program, graduates will be ready from day one to effectively communicate the value of medical devices to surgeons in the operating room. In addition to industry readiness, our program offers placement services to enhance students’ professional skill sets, connecting them with our vast network of over 3,500 hiring managers. Recognized as the top pathway to accelerate careers in the lucrative and fulfilling industry of medical device sales, this program is designed to launch you toward success.
Program Highlights
Hands-On and Virtual Reality surgical based training
Instructors with 500+ years of industry experience
Thriving Metropolis location in downtown Indianapolis
One year access to placement services
Program Length
12
Weeks
Flexible, affordable, and demand-driven—earn more than a degree with Butler+.
The orthopaedic extremities market is one of the fastest growing in orthopaedics as procedures and implants gain more acceptance. Program course material on orthopaedic reconstruction and trauma breaks out into knee week, hip week, and trauma week. Students learn from an industry-first curriculum built specifically for the orthopaedic device community.
TECHNICAL
Experience hands-on training with medical devices in the areas of spine, extremities, trauma and sports medicine while learning how they will impact a patient’s anatomy, pathology, biomechanics, and function. Additional areas of focus include hospital protocol, etiquette, and more.
SALES
While students receive weekly sales training, week 11 is where students pull together all that they have learned, plus the key elements of their territory business plan, and leverage their sales training, to capstone their medical sales training experience. Students will utilize their arsenal of business planning profiles to perfect specific, next-level sales techniques and skillsets, in preparation for entering the industry.
NETWORKING
Perfect your interviewing skills and learn how to market yourself for success. Then create a networking plan and connect with our employing partners.
As a requirement, all medical sales representatives must complete industry credentialing prior to entering the operating room.
Professional Representative Certification (PRC)
As a requirement, all medical sales representatives must complete industry credentialing prior to entering an operating room. Knowing hospital protocol and operating room etiquette is a must. Most company sponsored training programs spend less than a day covering this subject matter. At the Medical Sales College, we offer the best-trained professional representatives for the benefit of the employer, hospital and patient safety. In addition, as a selling representative, you work with several departments at the hospital. In our PRC certification, a student of the Medical Sales College takes it a step further. A typical representative learns by trial and error. At the Medical Sales College we want to give you every advantage to succeed. We take no chances. Outside of hospital protocol and operating room etiquette, we also cover industry regulations.
Fire Safety; Laser; Radiation; Electrical Biomedical
National Patient Safety Goals
How the FDA Regulates Medical Device Manufacturers
Regulations of Adverse Events & Complaint Handling
HIPAA
Blood Borne Pathogens
Infection Control
Aseptic Principles & Techniques
AdvaMed
Code of Ethics
O.R. Conduct for the Sales Rep
SPD, Decontamination & Instrument Processing
Compliance & the Sunshine Act
Off Label Awareness
General Surgical Instrumentation
Medical Sales Method Introduction:
Medical Sales is unlike any other type of sales or territory management. As such, our training process is unique.
In 2023, the Medical Sales College upgraded its Territory Business Planning training to include a student effort-centric, sales-forward, territory planning process.
This process begins in week 1 and continues through to graduation week. Our territory business planning process does the following:
It helps students understand the intricacies of business planning through comprehensive territory profiling.
It makes the graduates of Medical Sales College more prepared for an interview as highly differentiated candidates, giving them a leg up on other candidates, to help them land their dream job.
It generates a portfolio of student work that can be leveraged during the interview process and has vast utility, especially for their first 30-60-90 days on the job.
It can integrate with any CRM system or can live as a stand-alone system; it is simple and portable which will assist in the early and sustained successes of medical sales representatives.
Your Territory Business Plan works double time as…
An essential resource throughout your program but especially in Sales and Career Development weeks.
An Interviewing Tool after graduation.
A field Sales Portfolio to promote early sales successes.
Your comprehensive Territory Business Plan will include the following:
Surgeon Profiles
Facility Profiles
Problem Profiles
Procedure Profiles
Product Profiles
Company Profiles
Industry Professional Profile
Together, these resources and other insights make for a game-changing plan for your future territory.
Anatomy and vocabulary is vital to understanding pathology and procedures as well as the devices themselves.
In week 2 you will learn anatomy and vocabulary as it pertains to Orthopaedic Reconstruction & Trauma.
In week 7 you will learn anatomy and vocabulary as it pertains to Extremities.
Students develop a comprehensive understanding of the Orthopaedic Reconstruction & Trauma (ORT) concepts and treatment options. ORT is a three week program that breaks out into knee week, hip week, and trauma week.
Knee and hip week curriculum will focus on students gaining an understanding of anatomy, pathology, biomechanics, device design, and history as it relates to total knee and total hip arthroplasty. Students will also get an understanding of UNI knee’s, Bi-Polar hips vs total vs revision vs oncology.
During trauma week, we focus on fracture classifications. We discuss primary and secondary healing of bones. We set up fracture conference workshops looking at X-Rays, identifying the fracture, and learning how to discuss solutions. Students will build their confidence so that they are a confident asset to the surgeon’s team.
With the introduction of new technologies like stem cells, growth factors, amniotic tissue membranes, and extensive portfolios of allograft and autograft tissue types, there is a lot to learn in the field of regenerative medicine and biologics.
Like PRC, most company sponsored training programs spend less than one day on biologics (some as little as a couple of hours). At the Medical Sales College, we understand that an expert in biologics is high in demand. We spend the time necessary to get you more than just acquainted with biologics. The following is a list of Orthobiologic and Regenerative Medicine topics learned throughout the week.
Bone Formation
Bone Healing
Autografts
Demineralized Bone Matrix
Stem Cell Therapy
Platelet Rich Plasma
Amniotic Membranes
Soft Tissue Allografts
Human Dermal Tissue
Synthetic Biologics
Cartilage and Joint Preservation
Wounds
Tissue Banking
During these weeks, students will gain knowledge of the most common Hand, Wrist, Elbow, and Ankle anatomy and pathologies. This knowledge is critical so that graduates will be able to communicate intelligently with hiring managers to secure a position within the industry. Graduates will form a strong, solid foundation, which will enable them to integrate and contribute at a faster pace once out in the field.
The following is a complete list of topics covered in the speciality curriculum.
Week 8 Specialty Instruction: Forefoot
Learn the anatomy and biomechanics of the forefoot, as well as pathologies and surgical and non-surgical treatments.
Anatomy, Pathologies (Degenerative, Trauma)
Biomechanics (anatomical relationships and importance of balance/biomechanics),
History of Surgical techniques Technologies,
Surgical Treatment Options,
Surgical Arthroplasty Techniques, Implants & New Technologies
Clinical Studies Research Project
Radiograph /Image Analysis,
Devices and Design Concepts
Sales
Implants- Product Analysis
Implants- Competitive Analysis
Product Profiling and presentation
Lab
Hands on training of surgical techniques learned during the week
Week 9 Specialty Instruction: Midfoot, Rearfoot, and Ankle
Learn the anatomy and biomechanics of the midfoot, rearfoot, and ankle, as well as pathologies and surgical and non-surgical treatment techniques for each.
Anatomy, Pathologies (Degenerative, Trauma)
Biomechanics (anatomical relationships and importance of balance/biomechanics),
History of Surgical techniques Technologies,
Surgical Treatment Options,
Surgical Arthroplasty Techniques,Implants & New Technologies
Clinical Studies Research Project
Radiograph /Image Analysis,
Devices and Design Concepts
Sales
Implants- Product Analysis
Implants- Competitive Analysis
Product Profiling and presentation
Lab
Hands on training of surgical techniques learned during the week
Learn the anatomy and biomechanics of the hand, wrist, elbow, and shoulder, as well as pathologies and surgical and non-surgical treatment techniques for each.
Anatomy, Pathologies (Degenerative, Trauma)
Biomechanics (anatomical relationships and importance of balance/biomechanics),
History of Surgical techniques Technologies,
Surgical Treatment Options,
Surgical Arthroplasty Techniques,Implants & New Technologies
Clinical Studies Research Project
Radiograph /Image Analysis,
Devices and Design Concepts
Sales
Implants- Product Analysis
Implants- Competitive Analysis
Product Profiling and presentation
Lab
Hands on training of surgical techniques learned during the week
While students receive weekly sales training, week 11 is a sales intensive wherein Medical Sales College students pull together all that they have learned, plus the key elements of their territory business plan, and leverage their sales training, to capstone their medical sales training experience.
In week 11, students will utilize their arsenal of business planning profiles to perfect specific, next-level sales techniques and skillsets, in preparation for entering the industry.
In sales week, students will spend time in various workshops and role-play scenarios to learn and practice needed skills for:
Relationship-Focused Sales Meetings
Needs-Based Selling
Product FocusedSales Meetings
Product Value Statements
Validation for Impact
Validation
Prepare for the interview process and connect with our network of hiring managers.
After successfully completing the necessary requirements and education, students will focus on career development & job placement. With the vast amount of industry connections, along with the launch of the ZeroFee Recruiting profile, this is what makes the difference for our students. The following are the specifics learned throughout the final week.
The medical device industry is an exciting and ever-evolving space that will always fill a demand for talented sales professionals who provide innovative products. It takes dedication, hard work, and determination not only to break in, but to find lasting success. But anyone in the field will tell you it’s well worth the effort.
Below you will find several key statistics that illustrate what you can expect as you evolve in your career as a medical device professional.
Position Role
Years of Experience
Compensation
Independent / 1099 Representative
0-2 years
$95,057
Field Representative
3-5 years
$143,815
Account Manager
6-10 years
$179,490
Management
11-20 years
$209,266
Director / Vice President
20+ years
$247,450
Average total compensation (base + commission + bonus) based on average years of experience and sales title.
Tuition Information and Financial Options for Our Online Program.
Program Cost – $19,495 (12 weeks at 36 hours a week M-F).
Program Cost – $19,495 (12 weeks at 36 hours a week M-F).
Get credit for your merit and potentially improve your loan options by sharing your academic history, military background, or work experience. If approved, full deferment during school is available. See your options below.
MERITIZE LOAN
Offers Expedited Approval Process (Typically 2-3 Business Days)
