Public & Corporate Communication Major
Students interested in communication-related careers may choose
a major in public and corporate communication (PCC), which includes
courses in news editorial, public relations, media arts, speech
communication, English, business administration and social
sciences. This versatile major gives students a broad overview of
professional communication as applied to employment in the
corporate and private sectors.
General Requirements and Credit Hours
| Number |
Course Name |
Credit Hours |
| EN 102 |
Freshman Writing Seminar |
3 hrs |
| ID 103 |
Humanities Colloquium |
3 hrs |
| SH 102 |
Public Speaking |
2 hrs |
| ID 201 |
Change and Tradition (1st Semester) |
3 hrs |
| ID 202 |
Change and Tradition (2nd Semester) |
3 hrs |
| PE 101 |
Lifetime Fitness (no substitutions) |
1 hr |
| PE 102 |
Physical Education |
1 hr |
| Language of Choice* |
6 hrs |
| Total: |
22 hrs |
* 6 hours of foreign language credit at the 200- or 300-level;
courses are offered at the 100-level for students in need of
preparation for more advanced study. Although 100-level courses do
not satisfy the foreign language requirement, they do count toward
the degree.
Distribution Requirements and Credit Hours
| Division |
Area |
Credit Hours |
| Division I |
Humanities |
3 hrs |
| Division II |
Fine Arts |
3 hrs |
| Division IV |
Natural Science |
5 hrs |
| Division V |
Quantitative and Formal Reasoning |
3 hrs |
| Total: |
14 hrs |
General School Requirement
| Number |
Course Name |
Credit Hours |
| JR 107 |
Introduction to Mass Communication |
3 hrs |
Public Relations Courses and Credit Hours
| Number |
Course Name |
Credit Hours |
| JR 223 |
Introduction to Public Relations* |
3 hrs |
| JR 324 |
Case Problems in Public Relations* |
3 hrs |
| JR 327 |
Research Methods for PR and Advertising*, OR |
|
| JR 328 |
Public Relations Techniques* |
3 hrs |
| Total: |
9 hrs |
News-editorial Courses and Credit Hours
| Number |
Course Name |
Credit Hours |
| JR 112 |
Writing for Print Media |
3 hrs |
| JR 212 |
News Reporting and Writing* |
3 hrs |
| JR 311 |
News Editing* |
3 hrs |
| JR 414 |
Mass Communication Law, OR |
| JR 416 |
Mass Communication in Society |
3 hrs |
| Total: |
12 hrs |
English Courses and Credit Hours
| Number |
Course Name |
Credit Hours |
| EN 201 |
Advanced Composition |
3 hrs |
| EN 219 |
Introduction to Writing Nonfiction Prose |
3 hrs |
| EN 310 |
Intermediate Writing Workshop* (Poetry, Fiction, Screenwriting,
or Nonfiction Prose), OR |
|
| EN 386 |
Studies in Rhetoric |
3 hrs |
| Total: |
9 hrs |
Speech Courses and Credit Hours
| Number |
Course Name |
Credit Hours |
| SH 350 |
Contemporary Communication Theory |
3 hrs |
| SH 415 |
Business and Professional Speech Comm. |
3 hrs |
| SH 351 |
Small Group Communication, OR |
|
| SH 470 |
Organizational Communication |
3 hrs |
| Total: |
9 hrs |
Media Arts Requirements and Credit Hours
| Number |
Course Name |
Credit Hours |
| MDA 104 |
Electronic News Writing |
3 hrs |
| MDA 201 |
Audio Production |
3 hrs |
| MDA 202 |
Video Production I |
3 hrs |
| MDA 212 |
Writing for the Electronic Media, OR a 300/400 level class (by
approval) |
3 hrs |
| Total: |
12 hrs |
Cognate Area Requirements and Credit Hours
| Number |
Course Name |
Credit Hours |
| AC 103 |
Introduction to Accounting |
3 hrs |
| EC 101 |
Economics and the Modern World |
3 hrs |
| MK 280 |
Principles of Marketing |
3 hrs |
| MG 263 |
Legal Environment of Business*, OR |
|
| MS 264 |
Statistics*, OR |
|
| PL 362 |
Business Ethics* |
3 hrs |
| Total: |
12 hrs |
* Make sure you complete the prerequisites (noted on the Journalism Course
Listings page or in the Butler Bulletin) before
enrolling for these courses.
Electives (A minor is recommended): 21 hrs
Total hours from all required courses: 120
hrs
Options
International Communication Sequence: Including 12 hours of
upper-division language, with commercial applications where
feasible: Study Abroad recommended.
Internship: CM 403. Internship in Public and Corporate
Communication*
Students may be graduated upon completion of 120 semester hours,
including the core curriculum, 40 hours of upper-division work,
foreign language and computer competency requirements, and a major
in the college.
Sample plan of
study for the Public and Corporate Communication major.