Butler Collegian Advertising Policy and Rates
Deadlines: All copy and graphics concerning an
ad must arrive by noon the Friday prior to Wednesday's publication.
All copy and graphics received after this time will not be run on
the desired date. Insertion orders must be in place two weeks prior
to publication and received by The Butler Collegian the
Tuesday prior to the next Wednesday's publication date.
Preferred Placement: All ads will be placed at
the ad manager's discretion. Preferred placement can be requested,
but no guarantees will be made. Policy excludes special
offers.
Payment: Upon purchasing advertising space,
each client must sign a contract that includes billing information.
Payment should be received by 30 days after the bill is received.
Late payment will result in a late fee, comprised of 1.5 percent of
original bill. Repeat offenders will have ads pulled until the
situation is resolved.
Acceptance Policy: The Collegian staff reserves
the right to edit, properly classify, cancel or decline any ad. We
will not knowingly accept advertising and discriminates on the
basis of sex, age, religion, race, national origin, physical
disability or sexual orientation. Please report all errors
promptly. If the error is the fault of The Butler
Collegian, adjustments will be made.
Advertising Rates:
The following rates are subject to change and are considered
"standard rates." Promotional rates/discounts not listed. An
additional 20 percent will be added for CMYK-color ads. The
dimensions of the ad sizes are shown in column inches (1.85 in x
actual inches). For example, a 2x6 ad equals 2 columns (3.70
inches) by 6 inches.
One-Issue Run $8/pci
3x3 $72
2x6 $96
3x6 $144
Quarter Page (3x10.5) $252
6x6 $288
Half Page (6x10.5) $441 - $7/pci
Full Page (6x21) $882 - $7/pci
Three-Issue Run $7/pci
3x3 $63
2x6 $84
3x6 $126
Quarter Page (3x10.5) $220
6x6 $252
Half Page (6x10.5) $378 - $6/pci
Full Page (6x21) $756 - $6/pci
Six-Issue Run $6.50/pci
3x3 $58
2x6 $78
3x6 $117
Quarter Page (3x10.5) $205
6x6 $234
Half Page (6x10.5) $346 - $5.50/pci
Full Page (6x21) $693 - $5.50/pci
Semester Run $6/pci
3x3 $54
2x6 $72
3x6 $108
Quarter Page (3x10.5) $189
6x6 $216
Half Page (6x10.5) $315 - $5/pci
Full Page (6x21) $630 - $5/pci
Inserts
Full-run (2,600 papers) $750
Maximum insert size: 8.5"x11"
Online Advertising Rates
One Week
125x125 pixtels $50
300x250 pixtels $70
468x60 pixtels $80
Four Weeks
125x125 pixtels $150
300x250 pixtels $230
468x60 pixtels $270
Semester
125x125 pixtels $450
300x250 pixtels $690
468x60 pixtels $810
Classified
Maximum of two weeks $25
Video
One week $100
Four weeks $350
Semester $1,000
Advertising Packages and Design Service
Purchase any print ad and receive 15 percent off any size online
ad for one week. The Butler Collegian also offers design
services. Contact Lauren Fisher or Erin Hammeran at advertising@butler.edu to
discuss these services and other potential package ideas.