Daniel H. McQuiston
Areas of Expertise
- Marketing Strategy
- Developing Marketing Plans
- Professional Selling
- Emotional Intelligence
- Product Branding
- Building Business Relationships
Dr. Daniel McQuiston is an Associate Professor of the Marketing in
the College of Business at Butler University. His research and
teaching interests have focused on industrial buyer behavior, the
industrial channel of distribution, personal selling, industrial
branding, and marketing strategy.
Dan has taught executive development programs for dozens of
different groups on such topics as building better relationships,
becoming a customer-driven organization, developing a strategic
marketing plan, and implementing an effective sales strategy as
well as consulting with a number of both service and manufacturing
organizations. He has also conducted sales training programs for
several different companies.
Dan received his Ph.D. at Ohio State and his MBA from Bowling
Green State University. Dan has received numerous teaching awards
from Ohio State, Indiana University and Butler.