Chief Marketing Officer, Apparatus
Raquel Richardson is idea girl and chief marketing officer of
Apparatus, a managed IT solutions service. She is also an urban
wannabe, lover of wine, and mother of two cupcake-eating boys. Her
business talents started at a young age and bloomed a bit more
while she was enrolled at Butler University.
After earning a journalism degree from Butler, Richardson made a
few twists, working at The Children's Museum of Indianapolis, the
advertising agency Bates USA Midwest, the Indianapolis Chamber of
Commerce, and Charles Schwab. She spent 13 years as the founder and
principal of Silver Square, a marketing firm and home of Marking
with a Story, one of three of her marketing books.
Richardson is active in her community with the Junior League of
Indianapolis, Women's Fund, Big Brothers Big Sisters of Central
Indiana and the Christamore House Guild.