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About Me:

Hi! I'm Andre. I'm a senior double major in Political Science and Spanish at Butler and I'll be graduating in 2014.

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Posts Tagged “commercials”

Music Monday: Beyonce Part 2

As previously documented, Beyoncé is the reason why I wake up in the mornings. Also, since she is the Super Bowl Halftime performer, I thought it would be appropriate to make her the Music Monday selection for today. I’ve been listening to her music all week to prepare for the festivities on Sunday and let’s just say that she’s the only reason I’m watching the Super Bowl at all this year.

The video I decided to pick is for “Upgrade U,” which is one of my favorite songs/videos by her. Not only is she so beautiful in it, but it’s a catchy song! My favorite parts of the video are at the beginning with the baby aligator and toward the end when she imitates Jay Z. Now all I can do now is wonder what songs she’ll perform at the Super Bowl. HOPEFULLY it’s a new one!

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Team Britney

In my Media Literacy class we are learning all about product placement and branding in the media. For homework, we had to watch a video about the two subjects and write a reflection on it. One of the examples given in the video was Britney Spears and how she was branded with Pepsi. This reminded me of my grade school days.

In about second grade, my class had a fierce rivalry between the people who were Team Britney Spears and Team Christina Aguilera. I of course was on Team Britney. When the Pepsi commercials came out with Britney, I remember half the class only drinking Pepsi and some of the others drinking Coca-Cola. We kept this rivalry up for years until both sides lost interest and found new artists.

But, the assignment reminded me of how good Pepsi was at branding! Even today I have a preference for Pepsi and think of the songs in the commercials from when I was younger! I thought it was funny that I had an assignment that let me reminiscence on my childhood! What makes it even better is that Pepsi also sponsors The X Factor, my new favorite show!

This is one of the Pepsi commercials I remember from being younger!

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